I am no longer running the Cozy Mystery Launch Party group on FB. Please contact Heather Doyle Harrison if interested in having an author takeover in the group, since she is the new admin.
As far as helping to promote your book I have a few options from free to paid.
Let’s start with the Free. 😉
Mondays are Author Feature Day in the Cozy Mystery Book Launch Party Group. The Monday before your book comes out, I would put up a post with a book cover photo, information about the book, and links to purchase the book. I include some information about the author too.
Tuesdays are New Book Release Day in the group. The Tuesday your book comes out I would put up a post with a book cover photo, information about the book, and links to purchase the book. It’s similar to Mondays, but with a different graphic and I focus more on the book.
You could do an Author Takeover in the group. (The biggest difference between Takeovers and Parties is for Takeovers the author makes/schedules the posts and it’s free. For Launch Parties, I make up the posts/questions and there is a fee of $70. But keeping reading for more details.)
You can customize and do the takeover however you would like, but I’ll let you know how they are usually done.
Author Takeovers are one or two hours, it all depends on how large you want your time commitment to be.
Most authors post about 6-8 posts with photos an hour, and many include a giveaway or more.
You just need to be in the group answering questions/commenting during the timeframe that you decide is best for you.
As for time, if it’s on a weekday, the evening might get you a bigger audience. Sometime between 6pm-8pm CST. But if you are going to be busy during that time, between 11am and 1pm could also work. Weekends can work well too, with no particular time being better than another. But it’s completely up to you… if you want it at Midnight, I might be sleepy, but we’ll do it.
The takeover gets held open until the next day so more readers have time to stop by. If you do giveaways, you can decide if you would like to pick the winners and put up the post or you can have me pick the winners and put up the post.
I usually close commenting on the posts around 10am CST the day after the takeover. And if I’m picking the winners I will send you the list around 11am and put up the Winners post around Noon CST.
I can email you the photos from a takeover to give you an idea of how one goes, or you can always drop by the group since I have either a weekly takeover or launch party.
Now for the Paid.
I host Book Launch Parties in the Cozy Mystery Launch Party group on FB. Once I started hosting them in the group, it has worked out great with no one being thrown into FB jail.
This is question and answer/comment style and does not involve video. I make up the posts with questions and send them to you a week before the party so you have time to write up your answers. During the party you copy and paste your answers under my posts and comment/respond to readers in the group.
I charge $70 with $10 per additional author if you want to throw the party with some friends. The party lasts about an hour (would be longer it it was with multiple authors).
If you want my questions more personalized for the book you are promoting, I do need to have a copy to read at least three weeks before the event.
The party gets held open until the next day so more readers have time to stop by. If you do giveaways, you can decide if you would like to pick the winners and put up the post or you can have me pick the winners and put up the post.
I usually close commenting on the posts around 10am CST the day after the party. And if I’m picking the winners I will send you the list around 11am and put up the Winner’s post around Noon CST.
If you would like to do the book launch party I can give you some references from authors who have had parties with me including Debra H. Goldstein, Debra Sennefelder, Becky Clark, and Laura Jensen Walker.
If there is something else you were thinking of let me know and I can tell you how much I would charge or if it’s something I could do for free.